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淘花和淘小铺的区别

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淘花和淘小铺都是阿里巴巴推出了新零售社交品牌品牌,淘花就是农村淘宝的升级,只要是签约过农村淘宝的商家就可以开通,淘花有独立的APP,独立的小程序,现在还是处于内侧阶段,那么,淘花和淘小铺有什么区别呢?

淘花和淘小铺的区别

一、淘花是什么

1、官方定义

淘花是特定推广查看掌柜发布的推广需求,自主选择承揽相应推广需求,并想买家推广特定商品的平台,淘花产品定位,是基于人际、网络关系的营销导购平台。

淘花是阿里巴巴旗下导购推广赚钱神器,汇聚了淘宝、天猫海量货源的综合性质导购平台, 为用户提供海量的商家优惠商品,加入淘花不用进货、不用囤货、不用发货,0成本0风险,省心省力,淘点钱花。

2、淘花分享及赚钱

淘花和淘小铺的区别

3、淘花推广晋级

淘花的成长等级分为掌柜、超级掌柜、及其他掌柜。掌柜晋级为超级掌柜,可获得更高比例的推广服务费,掌柜和超级掌柜权益不要,掌柜权益有看板收益、导购、自动入账,那超级掌柜权益则除这三者权益外,还另有邀请粉丝、粉丝自购/导购收益。

4、淘花主打优势

省钱:淘花和阿里没有中奖环节,用淘花自购就能省钱。

赚钱:除了将好的商品分享给亲朋好友外,还能赚取佣金。

物流:淘花即是村淘服务升级,大部分商品都能到达乡镇服务站,便于快递收取。

淘花和淘小铺的区别

二、淘花和淘小铺区别

1、定位不同

虽说都是社区电商平台,但淘花定位的是基于人际网络关系的营销导购平台产品,而淘小铺定位于“人人可参与的社区化电商”,两者略有区别,但也多处相似。

2、展现不同

淘花和淘小铺都有自己独立的APP,但淘花还有淘小铺没有的,就是支付宝中对应小程序,这一功能,不少人猜测和支付宝升级或多或少有关系。

3、推广不一

淘小铺挑选高性价比好货,那淘花主打农村淘宝返利,更多与倾向于县级乡镇市场,主要推广产品略有不同。

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